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Privacy Policy

Your data.
Not our content.

We make noise for brands. We don't make it with your personal information. Here's exactly what happens when you visit this site or get in touch.

Who we are

This website belongs to The Hype Capital, run by Twirikh Media LLP, a social media agency based in Mumbai, India. When this policy says "we" or "us", that's who it means.

What this site collects

Almost nothing. This site has no forms, no sign-ups, no tracking pixels and no advertising cookies. We don't run analytics that follow you around the internet.

Like every website, our hosting server keeps standard technical logs: your IP address, browser type, the pages you requested and when. These are used only to keep the site running and secure, and are cleared on a rolling basis.

When you contact us

If you email us, message us on WhatsApp, or reach out on Instagram or LinkedIn, we receive whatever you choose to send: usually your name, contact details and what you'd like to talk about. We use it to reply to you and, if we end up working together, to run the project.

Those conversations live on the platforms you used (Google Workspace, WhatsApp, Instagram, LinkedIn), each of which has its own privacy policy.

What we never do

How long we keep it

Enquiries that don't turn into work are deleted when they're no longer useful. Client information is kept for as long as we work together, and afterwards for as long as Indian tax and accounting rules require.

Your rights

Under India's Digital Personal Data Protection Act, 2023, you can ask us what personal data we hold about you, ask us to correct it, or ask us to delete it. Write to info@thehypecapital.in and we'll respond within 30 days.

Changes

If we change how we handle data, we'll update this page and the date below.

Last updated: 2 November 2026